What stories you are trying to tell, and to what audiences? Who will hold your vision and bring it to life? And how will you get everyone on board and everything done?
These are the kinds of questions I like to ask when tackling puzzles of all kinds. And through a multidisciplinary body of work featuring a diverse portfolio of brands, digital platforms, and industries, I've cultivated just the toolbox for finding unique and expansive solutions.
Whether you need a cross-functional producer, a thoughtful strategist, an in-depth researcher, a conductor of your orchestra of ideas — or something more broad, specific, or not yet clear — I invite you to look through some of the ways I can help below, and get in touch.
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Production is where the Venn Diagram of all my skillsets overlaps — bringing a creative vision to life through research, strategy, & good ole fashioned creativity. My production chops have been tested across multiple industries, including metaverse experiences, brand activations, film production, podcast production, & fashion shows.
Some examples of my production work include:
producing 3D virtual worlds & gaming experiences in Roblox
collaborating with writers & directors to bring independent short films & TV pilots to life
taking over LA’s Elysian Park for an all-day block party event for Nike
launching & producing podcasts
crafting detailed production plans for brand agencies via in-depth market research
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Project Management is where my collaborative type-A-ness shines. Prioritizing the vision and integrity of the project, I'll coordinate, communicate, and champion others to deliver projects successfully and on time (without last-minute scrambling or stress). That might mean:
leading multidisciplinary teams of engineers, designers, scientists, you name it
holding a birds-eye view of timelines, goals, dependencies, and everything else
proactively anticipating needs while staying on the lookout for roadblocks
bridging cross-departmental gaps to keep the whole project moving forward
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Whether you're looking for something specific, like a comprehensive market research deck or copywriting project, or something more broad, like a series of sessions to figure out the best way to communicate your ideas to your target audience, I’m here for you.
Examples of work I’ve produced in the past include:
targeted market research documents & presentations
competitive analysis decks & matrices
a content marketing plan based on your audience & goals
copywriting project(s)
A broader approach might look like:
diving into your business goals & target audience to identify the problems to be solved
untangling and synthesizing your ideas
figuring out how to talk about your ideas and/or services - both internally & externally.
Clients & collaborators include:
Virgin Media
Lamborghini
Fohr
Nike
Get Thru
Lushious World
Madeline was an absolute pleasure to work with both on a professional and personal level. Anybody would be very lucky to have her on their team.
Digital Strategy Manager at Virgin Media
I’ve never had such positive conversations about anything we’ve ever done.
Founder of Fohr.co
Madeline brought a mountain of sophistication to Fohr. She formed a role from scratch, immediately built trust around the firm and solidified the team. From there, she shared her ability to mix creativity with pragmatic execution and we were off to the races. Innovative products were created, problems were solved, and the velocity continues to accelerate. A great addition to your team and a thought leader in your organization.
Colleague at Fohr.co
Madeline is hungry for growth, and delivers— consistently taking on new challenges and excelling at them. Her research and strategy work leaves no stone unturned, turning amorphous research questions into thoroughly digested reports with keen insights on strategic paths forward.
Founder of Two Hands Brands